For more than 30 years, Michael Tanore has been living and breathing the automotive industry. Since getting his start in 1995, his passion for cars, people, and entrepreneurship has fueled a career built on innovation, relationships, and unforgettable experiences.

Throughout his career, Michael has worked in nearly every facet of the automotive world. From dealership operations to owning a vehicle customization company, an auto spa, and multiple automotive-related businesses, he has gained hands-on experience from the ground up. That diverse background has given him a unique understanding of the industry and the people who drive it.

Today, Michael is the co-owner of National Motor Fest, where his mission is simple: bring automotive enthusiasts, collectors, racers, builders, brands, and industry professionals together through world-class events that people will never forget. Whether it's exotic rallies, festivals, burnouts, motorsports, or family-friendly experiences, Michael is passionate about creating events that celebrate every corner of automotive culture while building a stronger enthusiast community.

Born and raised in San Luis Obispo, California, Michael now proudly calls Paso Robles home. His deep Central Coast roots and lifelong love for the automotive community continue to inspire everything he builds.

When he's not planning the next National Motor Fest event, you'll most likely find Michael spending time with his wife, Jennifer, their three children, and two grandchildren. He's also constantly brainstorming new ideas, building exciting projects with his business partner Brandon, and looking for the next opportunity to push National Motor Fest to an even higher level.

For Michael, cars have never just been about horsepower—they're about bringing people together, creating lasting memories, and building a community that shares the same passion.